PRODUCT PHOTOGRAPHY
Lighting, composition, product presentation, and commercial photography aesthetics.
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A social-feed placement
What I set out to address
The product image is presented inside a social-feed mockup. This format shows the relationship between the photograph, short headline and surrounding feed interface.
The print spread
The design decision
The magazine mockup places the product composition on a spread. The page format provides a different framing of the image from the narrow outdoor placements.
Product and working context
The design decision
The blue tumbler sits prominently in front of a study scene, paired with “Keeps going. So do you.” The product and headline occupy distinct areas of the vertical composition.
The poster in a station
The design decision
This mockup places the vertical campaign artwork in a station advertising panel. It shows the proposed context and scale; it is not a photograph of a live campaign.
The tall outdoor format
The design decision
The billboard treatment uses an enlarged tumbler, a car and a dust trail beneath “Built for the long run.” This is a separate composition from the study-scene poster.
What I’m taking forward.
Strengthened product photography skills, lighting understanding, and commercial presentation awareness. Improved composition techniques, editing workflow confidence, mockup presentation, and product-focused visual storytelling.